New The Mercury developer docs are live. Read the docs →

Shopify apps by Plutocracy

Help shoppers find it, want it and buy more of it.

Search, merchandising, product relations and wishlists that work together, without slowing your store down. Most stores are live in under 24 hours, with real people on the support chat.

5.0 out of 5 stars 5.0 on the Shopify App Store

Plans from $10/month · Free trials on Juno and Cupid · Billed through Shopify

Merchandising some of Australia's favourite Shopify stores

Customer stories

Stores that sell more with Plutocracy

Short videos from the people who run them.

OTIS Eyewear

OTIS Eyewear storefront [PLACEHOLDER: 30-60s video with OTIS]

[PLACEHOLDER: OTIS outcome headline, e.g. conversion lift since Mercury]

Smash

Smash storefront [PLACEHOLDER: customer video]

[PLACEHOLDER: outcome headline]

Lo & Co Interiors

Lo & Co Interiors storefront [PLACEHOLDER: customer video]

[PLACEHOLDER: outcome headline]

Himac

Himac storefront [PLACEHOLDER: customer video]

[PLACEHOLDER: outcome headline]

Carwyn Cellars

Carwyn Cellars storefront [PLACEHOLDER: customer video]

[PLACEHOLDER: outcome headline]

Artfull

Artfull storefront [PLACEHOLDER: customer video]

[PLACEHOLDER: outcome headline]

Byron Bay Cookie Company

Byron Bay Cookie Company storefront [PLACEHOLDER: customer video]

[PLACEHOLDER: outcome headline]

[PLACEHOLDER: coffee roaster's name]

A Melbourne coffee roaster's storefront [PLACEHOLDER: customer video]

[PLACEHOLDER: outcome headline]

Read our customer stories [PLACEHOLDER: /customers page]
“Mercury has been a game changer for our online store. We've seen a steady increase to our online conversion rate since we've had the app installed, and our website is looking better than ever.”
OTIS Eyewear, Mercury customer for about a year Review on the Shopify App Store, October 2024

The toolkit

Three apps. Use one, or let them work together.

Each app stands on its own. Together they share what they know, so search, recommendations and wishlists all get smarter.

Mercury

Search, merchandising and personalisation

Best for: stores that live or die by search and collection pages

  • Search that understands what shoppers mean
  • Collections that merchandise themselves
  • Upsell zones from product page to cart

5.0 out of 5 stars 5.0 ·From $200/month

Juno

Related products, variants, swatches and preorders

Best for: catalogues with colours, styles and products that belong together

  • Image, colour and video swatches
  • Split variants into products for SEO
  • Preorders and backorders that flow through to fulfilment

5.0 out of 5 stars 5.0 ·From $10/month

Cupid

Social wishlists and gifting

Best for: brands with considered purchases, gifting and repeat shoppers

  • One or many wishlists per shopper
  • Share a list, or a "buy it for me" link
  • Back-in-stock emails through Klaviyo

From $25/month

Mercury · Search

Search that finds what shoppers mean.

Semantic search and autocomplete return the right products in milliseconds, even when the query is vague or misspelt.

  • Autocomplete that finishes the shopper's sentence
  • Filters you can tune per collection
  • Live indexing, so new products are searchable straight away
Mercury search results and filters on a storefront

Mercury · Merchandising and upsell

Collections that merchandise themselves, and upsells that add to the cart.

Put the right products first, schedule banners into product grids, and add upsell zones from product page to checkout without touching code.

  • Drag-and-drop zones, live in your theme in seconds
  • Manual picks or automatic recommendations
  • Free-gift and free-shipping progress in the cart
Mercury cart upsell with a free shipping progress bar

Juno · Related products and swatches

One product per colour. Every colour one click away.

Split variants into their own products for richer imagery and more indexable pages, then tie them back together with image, colour and video swatches.

  • Image, colour and video swatches on product and collection pages
  • Split variants into products to grow your SEO footprint
  • Shop the look and "you may also like"
Juno colour swatches linking related products

Juno · Preorders

Sell stock before it lands.

Take preorders and backorders on stock that hasn't arrived. The preorder details follow the order through checkout and into your emails.

  • Preorder details on the order and in customer emails
  • A preorder calendar to manage incoming delivery dates
  • Included in Juno Advanced
Juno preorder button with expected shipping date

Cupid · Wishlists

Wishlists shoppers share, and friends buy from.

Shoppers save to one list or many, share them, or send a "buy it for me" link. You get the intent data, and back-in-stock emails that bring them back.

  • Multiple wishlists per shopper
  • Share links and anonymous "buy it for me"
  • Back-in-stock emails through Klaviyo
Cupid wishlist with a share button and a back-in-stock alert

Reviews

What merchants say on the Shopify App Store

5.0 out of 5 stars
“Integration was seamless with real improvements in both our AOV and conversions. The customisation options allowed us to create upsell zones that directly boosted our sales.”
Urban ClassicsMercury · Australia · October 2024
5.0 out of 5 stars
“A simple, intuitive solution that easily integrated with our existing stack. Mercury has already boosted our merchandising efforts and is proving to be worth every dollar.”
CPAP VictoriaMercury · Australia · October 2024
5.0 out of 5 stars
“Awesome app. Takes my SEO footprint to a whole new level. Sales have increased big time.”
Chair Caps AustraliaJuno · Australia · October 2023

Results

The numbers behind the reviews

[PLACEHOLDER: one line framing the case studies once we have them]

[PLACEHOLDER: brand]

[PLACEHOLDER: headline result, e.g. 'X grew AOV 15% with a Mercury cart upsell']

[PLACEHOLDER: the proof line, e.g. 'set up in 10 minutes']

Read the story [PLACEHOLDER: case study URL]

[PLACEHOLDER: brand]

[PLACEHOLDER: headline result for Juno, e.g. indexed pages or organic traffic after splitting variants]

[PLACEHOLDER: proof line]

Read the story [PLACEHOLDER: case study URL]

[PLACEHOLDER: brand]

[PLACEHOLDER: headline result for search, e.g. search conversion rate]

[PLACEHOLDER: proof line]

Read the story [PLACEHOLDER: case study URL]

Walkthrough

See Plutocracy on a real store

Search, merchandising, swatches and wishlists working together on one live Shopify store.

Integrations

Works with the stack you already run.

Our apps share data with each other and with the tools you use, and Mercury has a headless API with full developer docs for custom storefronts.

[PLACEHOLDER: one-line customer quote about integration or setup]

  • KlaviyoCupid and Juno
  • OkendoMercury
  • Reviews.ioMercury
  • Shopify 2.0 themesApp blocks
  • HeadlessMercury Storefront API
  • [PLACEHOLDER: more integrations and logos]

Trust

Fast storefronts, careful code.

Slow apps cost sales, and storefront scripts are now a security question too. Our apps are built with server-side rendering, so your content and tags show up where search engines expect them and your pages stay quick.

No page-speed impact
Built for speed from the start, with server-side rendering instead of heavy client scripts.
Your data
[PLACEHOLDER: one line on what customer data we store, where, and what happens on uninstall]
Live status
Every app and API on status.plutocracy.io.
See live system status

Start with a free trial

View pricing

We earn it month to month.

Every app bills through Shopify, monthly, with no contract. Juno and Cupid start with a free trial, and you can change plan or uninstall from the app whenever you like.

Book a demo with our team

Book a demo

Real people, no long queues.

Show us your store and we'll show you what Mercury, Juno and Cupid would change on it. Most stores are live in under 24 hours.

Built in Melbourne, Australia

Say hello

[PLACEHOLDER: one line about the team]

Plutocracy is based in Moonee Ponds, Victoria. Our live chat is answered by real people, on every plan.